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Tag: product photography

Product photography is associated with the commercial applications of photography. This is because product photography is often done on contract/assignment basis.

Product photography is exactly what the name suggests, taking pictures of products. The genre is extremely popular. More so because of the boom in e-commerce.

Product photography requires a specialized set of photography tools and techniques:

  • First of all, you need a macro lens. Alternatives will not work, no matter how clever you are. A genuine 1:1 macro lens at least 60mm (ideally longer) will allow you to shoot from the right working distance with sharp photos to boot.
  • You also need a good quality camera. Preferably with a very high resolution.
  • Additionally, you will need to have an array of lights, and light shaping tools. These would include softboxes, reflectors, screens etc.
  • Finally, you will need a good photo editing tool to post-process the images.

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